Top 3 Google SEO Linking Strategies (Part 3)
Mike Small is an SEO specialist who founded and manages the SEO blog, SEOpartner.com. With hundreds of relevant postings SEO Partner focuses on the areas most important to obtaining top search engine ranking, such as link building.
Google SEO Linking Strategy Three: Use a Three Way Linking System.
Google has discounted the use of straight reciprocal links to the point that many people feel they are not worth the time and effort to obtain. I still use them sparingly, but I avoid reciprocal linking systems like the plague. Google hates them and they are so easy to detect that you might as well put a banner on your site saying “Hey Google, I use a link farm!”
Three way linking, however, is another story. Reciprocal linking is very easy to detect, but 3 way links are altogether different. It works like this… Site 1 links to Site 2 and then Site 2 links to Site 3. And finally Site 3 links to Site 1, or even to another site in the chain. In short; every link is a true and verifiable one way inbound link.
If you are part of a group of similar sites, this is well worth doing. But if you need to build links quickly or don’t have the time to set this up yourself, you can use a service like 3 Way Linker . It’s the ideal “set it and forget it” option and gives you full control over important aspects of linking.
Filed under: Webmasters